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What is the SEO section of the editor actually for?
Six fields on each page, reached through Settings in the editor. Five describe the page. The sixth decides whether search engines may index it, and it is ticked to hide by default.
Where it is
Open the page in the editor, click Settings on the left panel, then scroll down to Search Engine Optimization (SEO).
It belongs to the page, not to the funnel. Every page has its own set of these fields.
The six fields
| Field | What systeme.io says it does |
|---|---|
| Title | Shows as the page title in the visitor's browser tab, and as the title when the page is shared on social media |
| Description | The text that appears when the page is shared on social media |
| Keywords | Links the page to specific terms people search for. Several are separated by commas |
| Author | Displays the author's name |
| Social media image | The image displayed when the page link is shared. Added through the upload icon |
| Hide from search engines | A tick box controlling whether search engines index the page |
The field that decides whether anyone can find the page
systeme.io states that pages are hidden from search engines by default. The box stays ticked until somebody unticks it.
So a page that has never appeared in a search result does not necessarily have an SEO problem. It may never have been let in.
What that costs you later
Google finds systeme.io pages through the sitemap.xml file. systeme.io's note is that a page with indexing disabled will not be indexed, and that after re-enabling it you have to request indexing manually in Google Search Console before the change takes effect.
Unticking the box is therefore not the end of the work. The manual request in Search Console is part of the same job.
What the title and description are described as
Both are explained in terms of the browser tab and social sharing. The worked example in the help centre is a link shared on Facebook.
The article does not say what either field does to a search result. That silence is worth knowing about before you write them as if they were search snippets.
Where the shared image shows up
The social media image is the preview shown when a page link is posted on Facebook, Instagram, WhatsApp, LinkedIn or X. It is uploaded from this same panel.
Before you leave the editor
These fields need Save, like anything else in the editor. Once changes are saved, the version before them cannot be restored.
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Keep reading
- Is systeme.io free? Yes, and the free plan never expires. Here is exactly what fits inside it.
- Which systeme.io plan do I need? Count your contacts. That is nearly the whole decision.
- Should I build my website with a funnel or a blog? There is a third option, and it is the one their own help centre buries.